Similarity AIby NewByte Solutions

Similarity AI by NewByte Solutions

Stop scam listings built with stolen photos.

Fraudsters reuse photos from legitimate car, rental, and classified listings to make fake offers look real. Similarity AI finds those images before they reach your users.

Detect reused and edited listing imagesRoute high-confidence matches to reviewUse API, batch uploads, or webhooks
Connected listing images showing a visual similarity match
98.7% visual matchMatch type: reused_image

From listing image to review decision

Evidence before a suspicious listing reaches your users.

Give your Trust & Safety team the context they need to act in three steps.

1

Send listing images

Send images as sellers upload them, index existing inventory in batch, or use both.

Send listing imageswith your listing metadata
2

Find reused photos

Compare each image against your marketplace inventory and return likely matches.

98.7%visual matchreused_image
3

Route matches to review

Use confidence scores, webhooks, and your rules to send relevant matches to review.

Likely reused98.7% match

What we detect

A copied photo is rarely an exact copy.

Scammers crop, resize, recolor, and edit images to avoid simple duplicate checks. Similarity AI is designed to find the underlying image relationship.

Exact copy

The same listing photo appears again.

Crop or resize

A seller uses part of an existing image or changes its dimensions.

Color or lighting edit

Brightness, contrast, saturation, and filters change the look but not the source.

Watermark removal

A listing image is reused after branding or attribution has been removed.

Mirrored image

A horizontal flip is used to create a superficially different photo.

Edited or reused image

A photo has been modified but still points back to an earlier listing.

Free Duplicate Audit

See how often reused images appear in your public listings.

Before you change a workflow or write an integration, get evidence from your own marketplace.

1

Send us your marketplace URL

Tell us which public listings you want us to review.

2

We analyze a sample

We look for reused, copied, cropped, and edited listing photos.

3

Get a report with examples

Within 5 business days, you receive sample matches and the patterns we found.

The audit uses publicly available listing pages. Scope and sample size are agreed before analysis begins.

Why not build it yourself?

Your team can build image matching. That is not the whole job.

Open-source embeddings and a vector database can produce similar-looking-image results. Turning those results into a dependable fraud-control workflow takes more.

Let engineering focus on your marketplace.Avoid a new internal ML product.
What your team needsBuild internallySimilarity AI
Time to first usable workflowModel selection, image pipeline, indexing, search, and review toolingAPI, batch indexing, and review-ready match data
Crops and editsOngoing evaluation and tuningTuned for reused, cropped, mirrored, and edited images
Marketplace contextBuild tenant separation and metadata handlingTenant-aware workflows and flexible metadata
Review workflowDesign queues, confidence rules, and integrationsMatch type, confidence score, and webhook-ready results
MaintenanceMonitor models, infrastructure, re-indexing, and edge casesNewByte Solutions manages the detection layer

Built for the way marketplace teams ship

Integrate where listing images enter your product.

Use real-time matching for new uploads, batch indexing for existing inventory, and webhooks for downstream review workflows.

Flexible metadata for listings, sellers, and casesWebhooks for match eventsMulti-tenant setup for separate marketplaces, regions, or brands
POST /v1/images:match
POST /v1/images:match
{ "image_url": "…/listing-photo.jpg", "tenant_id": "your-tenant" }
200 response{ "match": true, "similarity": 0.987, "type": "reused_image" }

Pricing that supports a serious review workflow

Clear commercial terms. Built for scale.

Start with guided onboarding, meet a clear monthly minimum, and pay only for the image work your marketplace uses.

Standard onboarding

$1,500

A 1 to 2 business day integration window for API setup, metadata mapping, and a first successful match.

Monthly minimum

$299

Applied against usage. It is not an additional platform fee.

Usage

$0.01

per image indexed

$0.002

per image searched

Includes bulk indexing and Design Partner terms.

See full pricing and pilot terms

Data handling and control

Your marketplace data stays under your control.

Tenant-isolated data

Customer data is logically separated by tenant.

HTTPS in transit

Images are sent over HTTPS. Similarity AI does not retain original customer images after creating a visual vector.

Delete vectors and match records

Customers can request deletion of stored visual vectors and associated match records.

No training on customer data

Customer images and visual vectors are not used to train shared models.

FAQ

Questions from Trust & Safety and engineering teams.

How do we control false positives?

Similarity AI starts with a 70% similarity threshold for potential matches. Your team can raise or lower that threshold for your marketplace and review workflow.

Can it find a photo after it has been cropped or edited?

Yes. Similarity AI is designed to identify exact copies as well as likely relationships across crops, resizes, mirrored images, color edits, watermark removal, and other common listing-image changes.

How fast are batch checks?

In current rental-marketplace use, a 10-image batch typically returns in 1 to 2 seconds. Actual timing depends on the image mix and workload.

Which image formats do you support?

Similarity AI currently supports JPEG, PNG, and WebP images.

How long do you retain vectors and match data?

Visual vectors and match records remain while your account is active and they are relevant to search, unless you request deletion.

How long does integration take?

A standard API setup typically takes 1 to 2 days, based on current implementation experience.

Can we start with a pilot instead of indexing our full marketplace?

Yes. Pilots use standard onboarding and usage pricing. Scope, success criteria, and the expansion path are agreed before the pilot begins. Start with a defined listing segment, region, category, or public Duplicate Audit.

What happens after a pilot?

Customers who continue expand to more listings or categories under the published onboarding, monthly minimum, and usage pricing.

Also used for

Short-term rental and travel listings
Insurance claim review
E-commerce catalog quality
Online communities and image-spam prevention

Similarity AI by NewByte Solutions

Find the scam listings your current checks miss.

Send us your marketplace URL. We will analyze a sample of public listings and show examples of reused or stolen photos.